Your Facebook Ads Are Lying to You

(And It’s Costing You Thousands) How Twebz.com Fixes It with Meta CAPI — So You Finally See the Truth

2025 reality check: iOS 14+, Safari, Chrome, ad blockers, and privacy updates have quietly murdered 30–70% of your Facebook & Instagram ad data.

You think you’re getting a 2× ROAS? In reality it might be 5×… or 0.8×. You have no idea. And Meta’s algorithm is optimizing blind.

That’s terrifying when you’re spending $5k, $50k, or $500k a month.

There’s only one bulletproof fix: Meta Conversions API (CAPI)

At Twebz.com, we set up rock-solid, server-side CAPI so you get back every lost sale, every hidden conversion, and the real numbers your business deserves.

Here’s what happens the moment we flip the switch:

1. You Stop Losing 30–70% of Your Data Overnight

CAPI sends purchases, leads, add-to-carts, and sign-ups directly from YOUR server to Meta — bypassing browsers, ad blockers, and iOS restrictions completely.

One client went from seeing 412 purchases → 1,187 real purchases the same week. Same traffic. Same ads. Just fixed tracking.

2. Your ROAS Numbers Finally Make Sense

No more “Where did all my sales go?”

You’ll log in and see:

• Real cost per purchase (not the fake one)

• True customer lifetime value

• Which creatives, audiences, and placements are actually printing money

Suddenly you can scale the winners and kill the losers — confidently.

3. Meta’s Algorithm Becomes a Superhero Again

When Meta only sees 40% of your conversions, it optimizes like a drunk toddler.

Give it 95–100% of the real data via CAPI → the algorithm wakes up and starts finding you 2×–5× better customers at lower costs.

We’ve seen CPMs drop 40% and ROAS jump 3×+ in the first 30 days after proper CAPI.

4. Cross-Device Magic Actually Works

Someone clicks your Instagram ad on their phone at lunch… Buys on their laptop at 9 pm…

Old pixel: “Conversion lost 😭” CAPI: “Here’s your sale, correctly credited ✅”

Every dollar gets the credit it deserves.

5. We Make It 100% Hands-Off for You

You don’t need to understand servers, tokens, or event matching quality.

We handle:

• Full server-side CAPI setup

• Perfect event mapping (Purchase, Lead, AddToCart, etc.)

• Deduplication so nothing gets counted twice

• Ongoing monitoring (if something breaks, we fix it before you notice)

Takes us a few days. Works forever.

Real Businesses, Real “I Almost Cried” Moments

• E-commerce brand spending $180k/mo → recovered 64% lost data → scaled profitably to $400k/mo spend

• Lead-gen company → cost per lead dropped from $180 → $67 in 21 days

• Local gym → finally saw which Instagram Stories were driving memberships → 340% ROAS overnight

Ready to Get Back Every Lost Sale and Scale Without Fear?

Don’t let broken tracking steal another dollar.

Book your FREE CAPI Reality Check (60 seconds) We’ll jump on a quick call and show you:

• Exactly how much data you’re losing right now

• Your real (hidden) ROAS

• The step-by-step plan to fix it fast

Click here → Free CAPI Audit + Custom Fix Plan

No cost. No obligation. Just the truth about your ads — and the fix that changes everything.

Let’s make 2026 the year your Facebook ads actually tell you the truth.

The Twebz Team

Meta CAPI